Tag: Website


  • the Power of Having a Website – and How to Market It

    Why Your Website Is More Than Just an Online Presence Whether you’re a freelancer, small business, or growing brand, having a website isn’t just a tick-box exercise anymore. It’s your digital shopfront—open 24/7, fully in your control, and often the first place people go to find out who you are and what you do. In…

  • Should You Use Hashtags in Website Blogs? A Generalist Marketer’s Guide

    As a generalist marketer, you’re likely spinning multiple plates—campaign strategy, content creation, social media, reporting, and everything in between. Whether you’re working in-house or running your own consultancy, knowing how and where to use tools like hashtags can make a real difference in your results. One question that often pops up is:“Should I use hashtags…